Mobile applications have become more and more complex as technologies and methodologies have advanced. They offer rich and interactive experiences, incorporating everything from video to augmented reality. That said, however advanced the technology behind the app, its success still hinges on one thing: how users perceive it. Applications need to add value and be simple and pleasurable to use. And, this is where user experience (UX) design comes into play.

When it comes to mobile application design, there are a lot of things to consider. You want to create something that is useful, intuitive and that, ultimately, adds value to its users. However, to achieve that you need to think about all the elements of design that could work to improve the user experience. Fortunately, while there isn’t one simple answer, there are lots of little things you can do that can make a big difference and, of course, some things to avoid too.

When it comes to any development project, the user experience (UX) and user interface (UI) […]